About us

HER STORE was founded in 2019 as an online jewelry store, and within just a few months it became a go-to shopping destination for thousands of women in Georgia. Soon after, we opened our first kiosk in Tbilisi Mall — and from there, HER STORE grew into multiple locations across the country, alongside our online store.

Today, HER STORE offers a carefully curated selection of 925 silver, titanium, and gold-plated jewelry designed to be worn every day — from minimal classics to bold statement pieces. We focus on quality you can trust, skin-friendly materials, and affordable pricing, so beautiful jewelry feels accessible, not exclusive.

Want something more personal? With our engraved charms, you can add initials, a date, or a short message to make your jewelry uniquely yours — or create a meaningful gift.

Our collections are updated constantly to match new moods, seasons, and trends — because style is personal, and your jewelry should keep up with your life.

Every piece has its own story. Make it yours — and create new stories with HER.